As with any new initiative at your company, developing an export market requires an investment in time, money and a bit of trial and error. It is important to maximize your returns, a solid and...
The service sector is the single largest component of the U.S. GDP. The intangibility of services presents unique challenges when exporting. As a service firm you may be required to...
The online marketplace is transforming global business. One no longer need brick and mortar facilities to provide products or services to the global population. This said, taking full...
Your company’s dedication and resources available for developing export markets can have a great impact on the way you seek international sales. From the relatively hand off method of...
Except in the case of the most basic commodities, marketing your products or services in new cultures will likely require some form of product adaptation. Whether it is driven by conforming with...
